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Featured: New Models of Direct Selling - Connecting Retail Customers, Affiliates, and Digital Platforms

A fresh look at how direct selling is evolving into a more integrated and participatory ecosystem, where the lines between customers, affiliates, and platforms continue to blur—unlocking new dynamics of engagement and growth.

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BE returns to Bogotá at scale, gathering over 2,500 participants

BE returns to Bogotá at scale, gathering over 2,500 participants

BE Club has made a strong comeback in Bogotá with a large-scale event that brought together more than 2,500 attendees, reinforcing its growing presence across Latin America. The event highlighted the organization’s focus on digital skills, personal growth, and community-building, while incorporating cultural elements that reflect the region’

Featured: A New Chapter for a Classic Business Model

Featured: A New Chapter for a Classic Business Model

We’re proud to share that BE Club has been featured again — this time in Corriere Nazionale, in an article exploring how traditional models are evolving in today’s landscape. Read the full article: https://www.corrierenazionale.it/2026/04/09/il-rappresentante-be-un-nuovo-capitolo-per-un-modello-classico/

Featured: Why the Future of AI Depends on Skills, Not Tools

Featured: Why the Future of AI Depends on Skills, Not Tools

We’re excited to share that BE Club has been featured in an independent article exploring a key question: Where does the real advantage in AI come from? Read it here: https://www.tuttotek.it/web-social/speciali-web-social/il-prossimo-vantaggio-dellitalia-nellia-risiede-nel-modo-in-cui-le-competenze-vengono-messe-al-lavoro